With the retail e-commerce sales accounting for 3.5 trillion USD worldwide in 2019, ecommerce marketing has been the focus of many big and small retailers. India witnessed an internet boom with the launch of Jio in 2016. With the availability of affordable smartphones and internet penetration, India has already crossed a number of 500 million… Read More »
Spurred by the recent challenges faced by the brick and mortar shops, businesses are moving to online shopping stores. However, e-commerce website maintenance is tricky though vital. The online store needs to be updated frequently to match the market expectations as well as to keep up with the new technology issues. The Indian e-commerce sector… Read More »
The consumers are fast switching to online shopping in response to the changing dynamics of the world. They have so many options at their disposal that it is difficult to grab their attention. Ecommerce stores need to provide an excellent shopping experience for visitors, to increase sales. How do you provide an awesome online shopping… Read More »
So, you got a WordPress based website developed for your business. Well done! Have you thought about the WordPress maintenance and upkeep of your site? Do you have an in-house team that can take care of SEO, speed, and security aspects along with content updates? Or you will prefer to outsource it? Managing a website… Read More »
Can’t decide whether outsourcing your software needs is better or having an in-house team develop it? Let me share some facts. Being in the development industry for over 30 years now, I have the experience of working with clients who partly and completely outsourced their development projects to us. In this article, we’ll discuss the… Read More »
Whether you’re an established enterprise or just starting off, the most important element of your online identity is your company website. You can increase your website profits if you keep some simple things in mind. The purchase decision of your customers largely depends on the experience they have with your website. This makes it imperative… Read More »
Blogging is one of the most effective methods to drive quality traffic to the website. Blog post SEO makes your blog even more valuable. It leverages the use of long-tail keywords in answering the customer queries and helps in generating backlinks that are essential for website ranking. Do you really need blogs? Yes, you undoubtedly… Read More »
Why you should consider a PWA for your Business? As more and more people use a smartphone to access your website and applications, you need to adopt new technologies like a PWA to serve them for better user experience. In 2015, Google introduced the concept of Progressive Web Apps and since then companies have been… Read More »
The three major properties of a WordPress blog that help it rank better and get more loyal readers – WordPress SEO, Speed & Security. If you can take good care of these 3S services, your website can be much more profitable. Let’s understand these in detail: WordPress SEO Search Engine Optimization is the process of… Read More »
As a business owner in the corporate sector or the MSME sector, you should ensure web security of your website or it may be hacked causing you business loss as well as the maligned reputation. But a lot of us are just happy with having a website, which would pass as “functional” at best and “ineffective”… Read More »